Building, Leading, and Managing Strategic Alliances: How to by Jeff Hook, Fred A. Kuglin

By Jeff Hook, Fred A. Kuglin

This booklet is striking! It represents a senior government view on alliances, but presents a step by step technique to steer and deal with alliances.With the stipulations of the worldwide economic climate dictating "Adaptive" companies, businesses can be seriously hoping on alliances to increase their center competency achieve. This publication offers the insights to effectively execute alliances - whatever that merely the simplest of businesses are doing at the present time. it's a needs to learn for somebody concerned with alliances.

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Extra info for Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies

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A third item, which is very important, is the subject of contracting with customers. This section provides the language that covers how each party in the agreement will work with the other when contracting with customers. There are three scenarios that must be considered. The first is where Company A is the prime contractor with the customer, and company B subcontracts to Company A. The second is where Company B subcontracts to Company A. The third is where both Company A and Company B work together to provide a complete solution to a customer, but they each contract separately with the customer for their respective products and services.

The purpose of the meeting was to review the possibility of an aftermarket parts exchange or marketplace. The concept was to have multiple companies share in an infrastructure that would enable the acquisition and movement of aftermarket parts from manufacturer to 23 24 Building, Leading, and Managing Strategic Alliances customer. This infrastructure would be technology-enabled, and follow the networked supply chain design. The opening of the meeting consisted of introductions. The atmosphere was light, dominated by small talk about families, the snow, and the new cars hitting the marketplace.

451. 8. Kover, p. 208. 9. com Gives Consumers the Ride of Their Lives with Cart-to-Cart Shopping,’’ Maytag Appliances, Newton, Iowa, January 31, 2001, pp. 1, 2. 10. com/SearsHomeCentral. 11. Interview with Diane Ritchey, Editor, Appliance Magazine, April 2001. CHAPTER TWO Great Idea, but How Do I Get Started? T he meeting started on time, which was amazing because of the weather. It was a snowy February day in a suburb of Detroit, and people had to travel from all over the Detroit area to attend the meeting.

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