By Jaspar Robertson, Walter Allan
CIMA examination perform Kits consolidate studying by means of offering an intensive financial institution of perform questions. each one resolution presents a close research of the proper resolution and highlights why the choices are wrong. CIMA examination perform Kits are perfect for scholars learning independently or attending a tutored revision path. It vitamins the authentic CIMA examine structures and CIMA Revision playing cards with a wealth of extra questions and fabric targeted simply on utilising what has been learnt to passing the examination. CIMA examination perform Kits aid scholars arrange with self assurance for examination day, and to cross the recent syllabus first time. * is helping CIMA scholars to organize and go the recent syllabus first time * perform employing and exhibiting wisdom so CIMA examiners can award you marks * presents labored solutions to completely clarify the proper solution, and research of mistaken solutions - assisting CIMA scholars steer clear of universal pitfalls
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Extra resources for CIMA Exam Practice Kit Organisational Management and Information Systems (Cima Exam Practice Kit)
Observation Advantages: Interviewer has easy task of merely recording customers’ presence. Disadvantages: Limited use, does not reveal motivations. EPOS Advantages: Can be used to gather data about customers’ buying habits. How often they purchase, what they purchase and with electronic point of sale, how they like to purchase. It can help decide relationships with buying patterns and be useful for sales/marketing team. Disadvantages: Too much information may be gathered. A system needs to be installed in order to extract useful information and what to do with it.
Segmenting according to situational factors such as order size can also be illustrated by the example of the paint manufacturer. The size of container and packaging of the paint will vary according to the user needs of the customer. Contracting decorators, for instance, may need large containers, but not be particularly concerned about packaging, while do-it-yourself outlets may require containers of various sizes with attractive decoration. qxd 3/24/06 42 7:39 AM Page 42 Exam Practice Kit: Organisation Management and Information Systems Long question Question 1 You work for a bank, who have indicated that they would like to find out more about the possibility of exploiting new information and communication technologies within the company’s marketing mix.
The type of sturcture found to be best able to cope with environmental uncertainty is the organic structure. First conceived by Burns and Stalker in the late 1960s, the organic structure has the following characteristics: • it has a flatter hierarchy than the traditional organisation; • uses teams to cut across functional departments and hierarchical levels; • has low formalisation; • possesses a comprehensive information network (utilising lateral and upward communication as well as downward); • it is a highly adaptive form that is loose and flexible; and • actively involves all employees in decision-making.